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  • Results of the 2022 SOA Reinsurance Section Life Reinsurance Survey—Reaching an Inflection Point for Future Surveys

    Results of the 2022 SOA Reinsurance Section Life Reinsurance Survey—Reaching an Inflection Point for Future Surveys The article summarizes the results of the 2022 U.S. and Canadian Life ...

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    • Authors: Anthony Ferraro, Lloyd Spencer
    • Date: Oct 2023
    • Competency: External Forces & Industry Knowledge
    • Publication Name: Reinsurance News
    • Topics: Life Insurance; Life Insurance>Marketing and distribution - Life Insurance; Reinsurance

  • Searching for Simplicity: Improving Customer Comprehension in Life Insurance Through Behavioral Science

    financial literacy, life insurance, life insurance marketing and research, marketing and distribution ...

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    • Authors: Rosmery Cruz
    • Date: Aug 2024
    • Competency: Results-Oriented Solutions
    • Publication Name: Reinsurance News
    • Topics: Life Insurance; Life Insurance>Term life; Life Insurance>Product development - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance

  • Actuarial Guideline XLIX (AG49): Past, Present and Future

    Actuarial Guideline XLIX (AG49): Past, Present and Future Written in reaction to the AG49-A "quick-fix" passed, this article covers the history of IULillustration regulation. It begins by ...

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    • Authors: Richard John Hoffer, Alexander Tall, Kathryn van Ryn
    • Date: Jun 2023
    • Competency: Strategic Insight and Integration
    • Publication Name: Product Matters!
    • Topics: Life Insurance; Life Insurance>Pricing - Life Insurance; Life Insurance>Product development - Life Insurance; Life Insurance>Universal life; Life Insurance>Marketing and distribution - Life Insurance

  • Selling MaD’s Value Proposition

    Selling MaD’s Value Proposition An actuary is not the first professional one would normally think to seek out if they had a marketing or distribution question. One of my goals for this year was ...
    • Authors: Douglas Bennett
    • Date: Sep 2013
    • Competency: Communication>Difficult message delivery; Leadership>Thought leadership
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Professional associations; Life Insurance>Marketing and distribution - Life Insurance

  • One Stop Shopping-Gas Stations Sell Insurance?

    One Stop Shopping-Gas Stations Sell Insurance? Now that small television screens are available on gas pumps, this article explores whether this is a good advertising medium for insurance.

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    • Authors: Meg Weber
    • Date: Jan 2008
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Rational Ignorance and the Protection Gap: Is There a Cure?

    Rational Ignorance and the Protection Gap: Is There a Cure? Article describes the concept of Rational Ignorance and suggests that recognizing this issue in the life insurance industry might ...

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    • Authors: Ronald Poon-Affat
    • Date: Mar 2021
    • Competency: Communication
    • Publication Name: Reinsurance News
    • Topics: Life Insurance>Policyholder behavior - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance

  • The Importance of Your Worksite Enrollment Strategies in Understanding Risk

    The Importance of Your Worksite Enrollment Strategies in Understanding Risk Understanding the intricacies of enrollment strategies for your voluntary worksite products is often the single most ...
    • Authors: DALE ANDREW NICHOLSON
    • Date: Sep 2013
    • Competency: Communication>Difficult message delivery; Relationship Management>Relationships and trust; Results-Oriented Solutions>Actionable recommendations; Technical Skills & Analytical Problem Solving>Innovative solutions; Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Risk Perception and Life Insurance Sales: Lessons From COVID-19

    Risk Perception and Life Insurance Sales: Lessons From COVID-19 Behavioral science reveals that consumers tend to assess risk emotionally, through perceptions rather than calculations. So, will ...

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    • Authors: Matt Battersby
    • Date: May 2021
    • Competency: Communication; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • Retail Distribution Perspectives

    Retail Distribution Perspectives This article provides a framework for understanding retail financial services distribution in the United States, including terminology that is relevant and ...
    • Authors: Eric Sondergeld
    • Date: May 2014
    • Competency: Strategic Insight and Integration>Strategy development; Technical Skills & Analytical Problem Solving>Problem analysis and definition
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance

  • A Perspective on New Products: From Development to Distribution

    A Perspective on New Products: From Development to Distribution Essential elements of success in the life and health insurance industry are good products that are well sold. ; By: Sheila Matheson ...
    • Authors: Sheila Matheson
    • Date: Sep 2012
    • Competency: Results-Oriented Solutions>Actionable recommendations; Technical Skills & Analytical Problem Solving>Process and technique refinement
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Best practices; Life Insurance>Marketing and distribution - Life Insurance
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