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  • Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications

    Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications This is an article about baby boomers and marketing communication. From News Direct, May ...

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    • Authors: Carrie Hollenberg
    • Date: May 2006
    • Competency: Communication
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Management skills; Life Insurance>Marketing and distribution - Life Insurance
  • Life Insurance Distribution and the Middle Market

    Life Insurance Distribution and the Middle Market Over the last two years the Marketing and Distribution (MaD) council has made it a priority to address the ongoing issue of the underinsured ...
    • Authors: Adam Vanevenhoven
    • Date: Sep 2013
    • Competency: External Forces & Industry Knowledge>External forces and business performance; External Forces & Industry Knowledge>General business skills; Strategic Insight and Integration>Strategy development
    • Publication Name: News Direct
    • Topics: Demography>Population data; Economics>Behavioral economics; Life Insurance>Marketing and distribution - Life Insurance
  • The Death of Telemarketing Has Been Exaggerated ... Or Has It?

    The Death of Telemarketing Has Been Exaggerated ... Or Has It? At least 60 percent of households are now on the Do Not Call list, the level of telemarketing is down, but it still remains an ...

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    • Authors: Jon Hamilton
    • Date: Jun 2007
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Evolving Landscape and Implications on Marketing and Distribution

    Evolving Landscape and Implications on Marketing and Distribution The insurance industry is undergoing a profound transformation, driven by a rapidly evolving landscape that is reshaping the way ...

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    • Authors: Tiana Zhao
    • Date: Aug 2024
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • Market Intelligence for Actuaries with Competiscan

    Market Intelligence for Actuaries with Competiscan What are insurance companies promoting in the market? How are they framing their products and services? What is their value proposition to ...

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    • Authors: Erika Dochney
    • Date: Apr 2024
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Product development - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance; Long-term Care
  • Results of Universal Life, Indexed Universal Life and Variable Universal Life Survey

    Results of Universal Life, Indexed Universal Life and Variable Universal Life Survey The article summarizes results of a Milliman survey per the title. These products comprise about 40% of the ...

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    • Authors: Carl Friedrich, Michelle Krysiak
    • Date: Oct 2022
    • Competency: Communication; External Forces & Industry Knowledge; Strategic Insight and Integration
    • Publication Name: Product Matters!
    • Topics: Life Insurance>Pricing - Life Insurance; Life Insurance>Reserves - Life Insurance; Life Insurance>Secondary guarantees; Life Insurance>Underwriting - Life Insurance; Life Insurance>Product development - Life Insurance; Life Insurance>Universal life; Life Insurance>Investment strategy - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance; Life Insurance>Accelerated underwriting; Life Insurance>Simplified issue