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  • Chairperson’s Corner—Emerging Content and Opportunities

    Chairperson’s Corner—Emerging Content and Opportunities Chairperson description of current MaD section activity and upcoming webcasts and other emerging section content Professional development, ...

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    • Authors: Nickolas Ortner
    • Date: Oct 2021
    • Competency: Communication; External Forces & Industry Knowledge; Leadership; Relationship Management; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: Actuarial Profession
  • Risk Perception and Life Insurance Sales: Lessons From COVID-19

    Risk Perception and Life Insurance Sales: Lessons From COVID-19 Behavioral science reveals that consumers tend to assess risk emotionally, through perceptions rather than calculations. So, will ...

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    • Authors: Matt Battersby
    • Date: May 2021
    • Competency: Communication; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • The New Product Notebook

    The New Product Notebook This article presents the idea that a New Product Notebook, which contains all of the aspects of a product's development and is accessible to all involved, can make ...

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    • Authors: Society of Actuaries
    • Date: Jan 2007
    • Competency: Communication; Relationship Management
    • Publication Name: News Direct
    • Topics: Actuarial Profession; Annuities; Life Insurance
  • Marketing and Distribution: Service/Support and Regulatory Oversight of Sales and Distribution

    Marketing and Distribution: Service/Support and Regulatory Oversight of Sales and Distribution Continuing our series related to the exposition of distribution terms that may be unclear or ...

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    • Authors: Nickolas Ortner, Brendan Costello
    • Date: May 2021
    • Competency: Communication; External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Competencies; Actuarial Profession>Management skills; Actuarial Profession>Professional development; FinTech & InsurTech
  • Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications

    Not All Boomers Think Alike: Finding Their Hot Buttons Can Make or Break Your Marketing Communications This is an article about baby boomers and marketing communication. From News Direct, May ...

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    • Authors: Carrie Hollenberg
    • Date: May 2006
    • Competency: Communication
    • Publication Name: News Direct
    • Topics: Actuarial Profession>Management skills; Life Insurance>Marketing and distribution - Life Insurance
  • The Cutting Edge: AI's Expanding Role in Life Insurance

    The Cutting Edge: AI's Expanding Role in Life Insurance A look at current AI usage and future use cases. By Brian Barnes NewsDirect, August 2024 In an era marked by technological innovation, ...

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    • Authors: Brian Barnes
    • Date: Aug 2024
    • Competency: Communication; External Forces & Industry Knowledge; Results-Oriented Solutions; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: Technology & Applications>Artificial intelligence & machine learning
  • Human-centered Design and the Sales Pitch

    Human-centered Design and the Sales Pitch Subtitle: My real-life connection to (almost) every supplemental product Data is king, but maybe it should be dethroned once in a while so we can better ...

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    • Authors: Christin Kuretich
    • Date: Oct 2021
    • Competency: Communication; Professional Values; Relationship Management; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: Health & Disability; Health & Disability>Critical illness insurance